Description

The Participant assumes the role of Head of Energy for GEM plc, a British-based international retailer.  The Board have expressed the desire to proceed with a new initiative to diversify into the lucrative Energy market.  The New Business Department has been in negotiation with four Energy suppliers who have been shortlisted as potential commercial partners.  The Participant is provided with a range of quantitative and qualitative data about these suppliers and the market place.  He/she is expected to analyse these data, to make a clear recommendation on a commercial partner and to draft a business implementation plan.

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